Chameleon pearlescent pigments are effective in cosmetic packaging, mainly in the following aspects:

1. Unique visual effects

Chameleon pearlescent pigments can present different color effects at different visual angles. This characteristic of changing colors with different angles makes cosmetic packaging more unique and attractive. It can show rich color gradient effects, such as the purple/silver/green/blue gradient of violet, the turquoise/silver/red/gold gradient of Arctic Flame, etc. These effects add infinite design possibilities to cosmetic packaging

2. Enhance brand recognition

The high color saturation and unique gloss effect of chameleon pearlescent pigments make cosmetic packaging more eye-catching on the shelf and easily attract consumers' attention. At the same time, this unique gloss and color effect can also help the brand stand out from many products and enhance brand recognition.

3. Improve product texture

The application of chameleon pearlescent pigment can improve the texture of cosmetic packaging, making it look more upscale and refined. This improvement in texture can not only meet consumers' pursuit of product quality, but also increase the added value of the product and improve the market competitiveness of the product.

4. Adapt to various processes

The particle size distribution of chameleon pearlescent pigment is moderate, and it will not be restricted in a certain process due to excessive particle size. Therefore, it can adapt to a variety of plastic packaging production processes, such as blow molding, injection molding, injection stretch blow molding, sheet extrusion molding, etc. This makes the application of chameleon pearlescent pigment in cosmetic packaging more flexible and extensive.

5. Environmental protection and safety

Chameleon pearlescent pigments meet environmental protection and safety requirements during manufacturing and use. For example, Merck's pearlescent pigments can be used in most bio-derived polymers (such as PLA, etc.) or biodegradable polymers (such as TPS, etc.), and meet the testing requirements of European biodegradable regulations EN13432. This ensures that cosmetic packaging is not only beautiful, but also meets the requirements of environmental protection and sustainable development.